Gojiberry vs Lusha (2026): Which Tool Actually Books You More Demos?

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Honest comparison ยท Updated May 2026
๐Ÿ’ Gojiberry
vs
Lusha

Gojiberry vs Lusha: one finds contacts, one books demos

Lusha tells you who to contact. Gojiberry tells you who is ready to buy right now, and writes the message for you. Here's the honest, side-by-side breakdown.

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4.8 on G2
โœ“ 500+ teams
โšก Setup in 15 min

Free trial ยท No credit card required ยท Cancel anytime

If you're comparing Gojiberry and Lusha, you're hitting a fundamental split in how B2B outbound tools are built: do I need a better contact database, or a smarter prospecting engine?

Lusha is a contact data platform. It finds emails and phone numbers. It tells you WHO to contact. Gojiberry is an intent-based prospecting platform. It tracks 30+ buying signals, identifies WHO is ready to buy right now, and automatically sends AI-written LinkedIn outreach tied to the exact trigger. The difference isn't just features, it's the entire outbound philosophy. Let's break it down.

TL;DR: The 5 things that matter

Critical differences at a glance. Detailed feature comparison below.

Comparison
๐Ÿ’Gojiberry
Recommended
Lusha
Competitor
Category
What it is
Intent-based prospecting platform
B2B contact database + Chrome extension
Cost
Starting price
$99/mo
All-inclusive ยท free trial
$37/mo
Credit system ยท runs out fast
Timing
Contact-level intent signals
โœ“ 30+ tracked
~ Company-level only
Execution
LinkedIn outreach automation
โœ“ Signal-triggered
โœ— Manual handoff
Pricing model
Credit system
No credits ยท flat fee
10 credits per phone reveal

Need a large contact database and a Chrome extension to reveal emails and phone numbers โ†’ Lusha. Want to identify who's in a buying window right now and automate signal-triggered outreach without credits โ†’ Gojiberry.

Quick quiz: Gojiberry or Lusha?

Three questions to figure out which tool fits your motion. No email required.

๐ŸŽฏ
Which tool fits your sales motion?

3 quick questions. 30 seconds. No email needed.

Question 1 / 3
What's your biggest outbound problem right now?
Question 2 / 3
How do you typically start a new outreach campaign?
Question 3 / 3
What does success look like in the next 90 days?
๐Ÿ’
Your match
Gojiberry is built for you

You don't need more contacts. You need to know which ones are ready to buy right now. Gojiberry surfaces warm leads automatically and messages them based on the exact trigger, so your reply rate goes up without burning through credits.

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30+ contact-level intent signals tracked automatically
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AI-written LinkedIn outreach triggered by each signal
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Free trial, no credit card required
Try Gojiberry free โ†’
โš™๏ธ
Honest take
Lusha probably fits better

You need contact data, not an outreach engine. Lusha's Chrome extension and 300M+ contact database is excellent for revealing emails and phone numbers. But if your reply rate is low, the missing piece is timing, not more contacts. Gojiberry can add that layer.

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Free plan (70 credits/mo), paid from $37.45/user/mo
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Best-in-class Chrome extension for LinkedIn reveals
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Or pair Lusha (phone data) + Gojiberry (intent + LinkedIn)
See how Gojiberry complements Lusha โ†’

What is Gojiberry?

Gojiberry is an AI-powered LinkedIn outreach platform built around intent signals. Instead of exporting contact lists and manually moving them into sequences, it watches public buying signals (funding rounds, job changes, competitor engagement, post interactions, hiring patterns) and automatically triggers AI-written outreach when a prospect enters a buying window. Built for B2B founders, SDRs, and small sales pods who want warm replies, not just verified contact data. The entire loop, from signal detection to message delivery to Slack alert, runs automatically 24/7 without you lifting a finger.

What is Lusha?

Lusha is a B2B contact data platform founded in 2016. It started as a Chrome extension that reveals verified email addresses and phone numbers directly on LinkedIn profiles, and has since expanded to include a 300M+ contact database, prospect list building, CRM enrichment, and more recently Lusha Engage (email sequencing), Buying Signals (Bombora-powered intent topics), and AI Recommendations. It serves 280,000+ revenue teams with a 4.3/5 G2 rating. The core loop: install the Chrome extension, browse LinkedIn, reveal contact data, export to your CRM or outreach tool. Lusha tells you WHO to contact. It does not tell you when or why, and it doesn't send the outreach for you.

Still in doubt? Gojiberry does more

Six reasons teams who try both end up staying with Gojiberry. Honest list, not a pitch.

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Timing. Not just contact data.

Lusha tells you a prospect's email. Gojiberry tells you their email AND that they just hired 3 SDRs, raised a Series A, or engaged with your competitor's post. That timing gap is where deals are won or lost.

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Closed loop. No manual handoff.

Lusha reveals data. You then export it, import it into your outreach tool, write the message, and hope the prospect is still in-market. Gojiberry detects the signal, sources the lead, writes the message, and sends it automatically.

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Contextual. Messages match the trigger.

Lusha gives you the contact. What you write is up to you. Gojiberry generates each LinkedIn message from the actual signal: "saw your team is hiring SOC analysts, curious how you're scaling the playbook." No spray-and-pray.

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No credits. Flat fee, no surprises.

Lusha burns credits fast: phone reveals now cost 10 credits each. A full contact reveal (email + phone) burns 11 credits. Annual credits reset, unused ones disappear. Gojiberry charges $99/mo flat, everything included.

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Realtime. Slack alerts on hot leads.

When a hot lead surfaces, you get pinged in Slack with the full context. Buying windows on trigger events are 24 to 48 hours. Speed matters. Lusha has no equivalent alert mechanism for when a lead goes warm.

๐ŸŒ

EMEA-friendly. Better signal coverage.

Lusha's data quality is strong in North America but notably thinner in EMEA and APAC, as widely reported by G2 users. Gojiberry's signal-based approach reads public LinkedIn behavior, which works regardless of geography.

Full feature comparison

Every feature, side by side. Click each section to expand. Last updated May 2026.

Feature
๐Ÿ’ Gojiberry
Lusha
Free plan
โœ“
โœ“ 70 credits/mo
Paid entry plan
$99/mo (all-in)
$37.45/user/mo (annual)
Pricing model
Flat fee, no credits
Credit system (10 credits/phone)
Credit rollover
N/A (no credits)
No rollover, reset annually
Contact database size
Via enrichment partners
300M+ profiles
Email enrichment
โœ“ 15+ provider waterfall
โœ“ Proprietary database
Phone number reveals
Via enrichment (Pro+)
โœ“ Core strength
Chrome extension
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Contact-level intent signals
โœ“ 30+ tracked
โœ— Company-level only
Bombora-powered buying signals
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Scale plan only
Job change alerts
โœ“ Triggers outreach
โœ“ Notifies you only
ICP-based lead scoring
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Basic filters
LinkedIn outreach automation
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Signal-triggered outreach
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AI-written messages (signal-aware)
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Email-only (Lusha Engage)
Outreach requires separate tool
No (fully integrated)
Yes (for LinkedIn outreach)
CRM integrations
HubSpot, Pipedrive, API
Salesforce, HubSpot, Pipedrive
Slack alerts on warm leads
โœ“ Native
Via Zapier
EMEA / APAC data quality
โœ“ Signal-based (geography-agnostic)
Thinner vs North America
Real-time analytics
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Last updated: May 2026. Pricing and feature data verified from official documentation, G2, Capterra, and independent reviews.

Stop finding contacts. Start finding buyers.

Gojiberry surfaces warm leads automatically the moment they enter a buying window, so your outreach lands when it matters.

Try Gojiberry free โ†’
Case study ยท Verified results

How Wispra went from chasing contacts to closing warm leads in 30 days

A B2B SaaS sales pod was using a contact database to build lists, manually enriching each one, then pushing them into sequences. Reply rates were stuck at 4%. Here's what happened when they switched to signal-based outreach.

W
Wispra
B2B SaaS ยท Sales productivity platform
Industry
B2B SaaS
Previous motion
Database + manual enrichment
ICP
VP Sales, RevOps leads
Team size
2-person sales pod
5x
reply rate increase
from 4% to 22% on the same ICP
6x
ROI in first month
investment paid back 6 times over
30
leads โ†’ 5 demos
precision outreach, not volume
"

We made our money back 6x already, and our week is now fully booked with leads Gojiberry found for us. The quality difference versus building lists from a database is night and day.

W
Wispra team
Sales pod ยท Wispra
Before Gojiberry

Database-built lists, 4% reply rate, wasted hours

  • โœ— Building ICP lists from a contact database every Monday, then manually enriching
  • โœ— Contacting everyone who matched the profile, regardless of buying timing
  • โœ— Reply rate stuck at 4% despite testing different copy and subject lines
  • โœ— SDR team spending more time on research than actual conversations
After Gojiberry

Signal-sourced leads, 5x reply rate, week fully booked

  • โœ“ AI agents surface VP Sales and RevOps leads in a buying window daily
  • โœ“ Each LinkedIn message references the exact trigger that surfaced the lead
  • โœ“ Reply rate jumped from 4% to 22% on the same ICP
  • โœ“ 5 demos booked in two weeks from just 30 Gojiberry-sourced leads
The Wispra playbook

How they flipped reply rate from 4% to 22% in 30 days

1
Defined a tight ICP

VP Sales, Directors of Sales, and RevOps leads at B2B SaaS companies with 20-200 employees, Series A or B. Stopped targeting everyone who matched on job title alone.

2
Picked high-signal triggers

Role changes into VP Sales or RevOps, companies hiring SDRs (outbound scaling signal), Series A announcements, and engagement on sales productivity LinkedIn posts.

3
Let AI write the first touch on LinkedIn

Each message referenced the real trigger: "Saw you just joined as VP Sales at X, curious how you're thinking about your outbound stack for the first 90 days." Zero template feel, zero cold-list energy.

4
Responded in minutes, not days

Slack alerts meant the team knew the instant a lead went warm. They responded within the hour. Buying windows on role-change signals are 24-48 hours. Speed became their competitive edge.

People like you use Gojiberry to generate leads and grow faster

Real reviews from G2, Capterra, and direct customer feedback. Edited for length, substance kept intact.

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OB
Olga B.
Founder ยท Market Research

"We used to build lists from databases and manually enrich each contact. With Gojiberry, we only reach people who are already signaling buying intent. The reply rates are in a completely different league."

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FK
Frank H.
Founder ยท Lunesia

"Before Gojiberry we were blasting outreach to anyone who fit our ICP. Now we only talk to the warmest leads in our market and reply rates tripled. The intent layer is what changes everything."

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KS
Kenny S.
Head of Sales ยท Vision Media

"With Gojiberry we track people engaging with our competitors and it's bringing in some of our best leads. No contact database could tell me that someone is actively evaluating alternatives right now."

Lusha's Pricing

Lusha's pricing is built around a credit system. Credits are consumed every time you reveal or export contact data. Phone reveals cost 10 credits each (doubled from the previous 5), which means a full contact reveal (email + phone) burns 11 credits. Unused annual credits reset at the end of your billing cycle. Here's the plan breakdown:

Free

$0

70 credits/mo ยท 1 user

Starter

$37/user/mo

Annual billing ยท 1 user

Most popular

Pro

$22-$175/user/mo

Varies by credit volume

Premium

$52+/user/mo

Annual ยท intent on Scale only

Free plan ($0, 70 credits/month): Includes the Chrome extension, basic prospecting filters, 5 Buying Signals topics, and CRM integrations. At 10 credits per phone reveal, 70 credits gives you roughly 6 full contact reveals per month. Useful for testing data quality, not for running any real outbound motion.

Starter and Pro plans ($37.45 to $174.95/user/month, annual): The Pro plan pricing varies significantly depending on credit volume, ranging from $22.45/user/month at the low end to $174.95/user/month at high volumes. Buying Signals (Bombora-powered intent) is available on Starter and Pro but limited to 5 intent topics. This tells you which company is researching a category, not which specific contact is showing intent. Bulk enrichment and advanced analytics require Premium or above.

Premium and Scale (custom pricing): Premium expands credit volume and adds bulk contact reveals and usage analytics. Scale is custom-priced (reported starting around $10,000-$25,000+ annually for 20+ seat teams) and includes API access, 25 intent topics, advanced integrations, and dedicated support. This is where Lusha's intent signal features become genuinely useful, but the price jump is significant.

The hidden cost math: Lusha credits run out faster than teams expect. Phone reveals cost 10 credits each, and unused annual credits disappear on reset. A 5-person team doing serious outbound on the Pro plan may exhaust their credit allocation within weeks. Third-party procurement data suggests renewal price increases of 8-15% per year are standard, and EMEA teams often find thinner data coverage than North American counterparts.

โš ๏ธ The credit math you need to know

Phone reveals now cost 10 credits each. A full contact reveal (email + phone) is 11 credits. On Lusha Pro with 3,000 credits/year, that's roughly 272 full contact reveals annually, or about 5 per week for one rep. Teams doing real outbound volume hit that ceiling fast. Gojiberry charges $99/mo flat with no per-reveal costs at all.

Gojiberry's Pricing

Two plans, no credit system, no per-reveal costs, no hidden tiers. Free trial with no credit card, then Pro or Elite depending on team size. Here's exactly what you get:

Most popular

Pro

$99/month

per seat ยท all-inclusive ยท no credits

  • โœ“ 30+ contact-level intent signals tracked 24/7
  • โœ“ 2 LinkedIn senders included
  • โœ“ Unlimited campaigns and warm leads
  • โœ“ Signal-triggered AI-written outreach
  • โœ“ Email enrichment (15+ providers) ยท no credit cost
  • โœ“ HubSpot, Pipedrive, Slack, API
  • โœ“ ICP-based lead scoring
  • โœ“ Free trial, no credit card

Elite

Custom

contact sales ยท for growing teams

  • โœ“ Everything in Pro, plus...
  • โœ“ More LinkedIn senders (no 2-cap)
  • โœ“ Expanded intent signals catalog
  • โœ“ Dedicated Customer Success Manager
  • โœ“ Deep custom CRM integrations
  • โœ“ Priority support and onboarding
  • โœ“ SLA and security review available

Pro plan ($99/month per seat): The sweet spot for solo founders, small SDR pods, and lean B2B sales teams. No credit system, no per-reveal costs, no annual reset. Includes the full intent engine (30+ contact-level signals tracked 24/7), 2 LinkedIn senders, unlimited campaigns and warm leads, AI-written LinkedIn messages tied to each signal, email enrichment across 15+ providers, and native integrations with HubSpot, Pipedrive, and Slack. You also get a free trial to validate before committing, something Lusha's paid plans don't offer.

Elite plan (custom pricing): For growing teams that hit the 2-sender Pro cap or need deeper customization. Adds more LinkedIn senders, an expanded signals catalog, a dedicated Customer Success Manager, and custom integrations into your existing GTM stack. Price set on a sales call based on team size and integration needs.

What's different from Lusha at the same price point: Lusha's Pro plan charges per reveal and burns credits fast. Gojiberry at $99/mo includes unlimited warm lead sourcing, AI outreach, email enrichment across 15+ providers, and Slack alerts on hot leads with no credit ceiling. You're not paying to access contact data on demand. You're getting a continuous stream of in-market leads delivered automatically.

โœ“ The honest math

Lusha Pro at $52.45/user/month gives you 7,200 credits/year, or about 654 full contact reveals (email + phone). Gojiberry at $99/month gives you unlimited signal-triggered outreach, AI message generation, and email enrichment with no reveal limits. For teams doing real outbound, Gojiberry often delivers more qualified conversations at a lower effective cost-per-meeting.

What makes Gojiberry better than Lusha

Beyond the pricing comparison, here's where the two tools diverge in 2026.

Lusha tells you WHO. Gojiberry tells you WHO, WHEN, and WHAT TO SAY.

This is the fundamental gap. Lusha is a contact database. A 300M+ database is impressive, but contacts don't reply to outreach when they're not in a buying window. Gojiberry tracks 30+ signals to find the exact moment a prospect becomes receptive, then fires automatically.

No credit ceiling. Ever.

Lusha's credit system means your outreach capacity is capped by your plan. Reveal a contact, spend a credit. Phone number costs 10 credits. Run out and you stop. Gojiberry has no credit system. The intent engine runs 24/7 without you worrying about hitting a limit.

Lusha's intent is company-level. Gojiberry's is contact-level.

Lusha's Buying Signals (on Scale) tell you which company is researching a category. They don't tell you which person at that company is showing intent. Gojiberry tracks contact-level signals: who liked a specific post, who just changed roles, who engaged with a competitor's content. Far more actionable.

The full loop runs automatically, no manual handoff.

With Lusha, you reveal a contact, then manually export to your CRM, then import to your outreach tool, then write a message, then hope timing is still right. With Gojiberry, the signal triggers the lead, the AI writes the message, LinkedIn automation sends it, and you get a Slack ping when they reply. Zero manual steps.

Can you use both? The 2026 stack

Yes, and it's a natural fit for teams doing multi-channel outreach. These tools are genuinely complementary because they cover different parts of the outbound stack.

The combo play

Gojiberry handles LinkedIn intent + outreach: 30+ signals identify in-market prospects. AI agents write and send LinkedIn connection requests and messages automatically. Slack alerts fire when replies come in.

Lusha handles the phone data layer: Once a warm lead engages on LinkedIn, your SDR pulls their verified direct dial from Lusha for a follow-up call. Lusha's Chrome extension is genuinely best-in-class for this.

Result: Gojiberry finds who's in-market and starts the LinkedIn conversation. Lusha provides the phone data for multi-channel follow-up. The two tools don't overlap, they stack. Many teams run this exact motion in 2026.

If you're currently paying for Lusha and struggling with reply rates, the bottleneck is almost never the contact data quality. It's the timing of your outreach. Adding Gojiberry as the intent layer usually fixes that faster than switching databases.

FAQ

They solve different problems. Lusha is better if you need a large B2B contact database and a best-in-class Chrome extension to reveal verified emails and phone numbers. Gojiberry is better if you want to identify which prospects are in a buying window right now and automate signal-triggered LinkedIn outreach. For teams with low reply rates, timing is usually the bottleneck, not data quality.
Lusha tells you WHO to contact via a 300M+ contact database and Chrome extension. Gojiberry tells you WHO is ready to buy right now (via 30+ contact-level intent signals), and automatically sends AI-written LinkedIn outreach tied to each trigger. Lusha requires a manual handoff to a separate outreach tool. Gojiberry runs the full loop automatically.
Yes, and it's a natural pairing. Use Gojiberry to identify in-market prospects via LinkedIn signals and automate the first LinkedIn touch. Then use Lusha's Chrome extension to pull verified phone numbers for multi-channel follow-up calls. Gojiberry handles the LinkedIn intent and outreach layer. Lusha handles the phone data layer. They don't overlap.
Lusha has a Buying Signals feature powered by Bombora on higher-tier plans. However, these are company-level intent topics: they tell you which company is researching a category, not which specific contact is showing intent. You still have to guess who to reach out to within that company. Gojiberry tracks 30+ contact-level signals (funding, role changes, competitor engagement, post interactions) and triggers outreach automatically on the right person.
Lusha has a free plan (70 credits/month), Starter at $37.45/user/month, Pro from $22.45 to $174.95/user/month depending on credit volume, and Premium at $52.45+/user/month (all annual). Phone reveals cost 10 credits each, so credits deplete faster than expected. Gojiberry Pro is $99/month per seat, all-inclusive with no credit system, no per-reveal costs, and a free trial included.
For LinkedIn-first outbound, yes. Gojiberry handles intent sourcing, LinkedIn automation, AI outreach, and email enrichment in one tool. If your team relies heavily on phone calls and needs verified direct dials at scale, Lusha's Chrome extension remains best-in-class for that use case. Many teams run both: Gojiberry for signal-based LinkedIn outreach, Lusha for phone data on warm leads.

Ready to contact prospects when they're actually ready to buy?

Gojiberry tracks 30+ buying signals automatically, scores prospects against your ICP, and triggers AI-written LinkedIn outreach the moment someone enters a buying window. No credits, no manual handoff.

Discover more Gojiberry comparisons

Still exploring? Here are a few more reads that might help.

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