Pick what you're following up on and get three versions you can send today, each with the moment to send it.
So, what are you following up on?
All free. We won't even ask for your email 🙌
Example
The breakdown from our call
Hi Sarah, Thanks for the time on our call. I came away with a clearer picture of what you're trying to fix this quarter. I pulled together a one-page breakdown from a team in the same spot, with the two things they changed first. Worth a 15-minute call next week? Thanks!
Send within 24 to 48 hours
Writing three versions for you...
Something broke on our side. Try again? 🙃
Tired of remembering to follow up?
Gojiberry watches what your prospects do and sends the next touch at the right moment. No warm lead goes cold because somebody forgot.
Get your first leads for freeThe right moment depends on the last thing that happened between you. A message sent the morning after a meeting reads as momentum. The same message three weeks later reads as a form letter. Match the send time to the touch that came before it, and the email doesn't land as an interruption.
How many should you send? Backlinko and Pitchbox went through 12 million outreach emails, and they found that adding one follow-up lifted replies by 65.8 percent (Backlinko, 12 million emails). Three to four touches, spaced three to five days apart, covers most B2B deals. Past that you're spending sender reputation and getting little back, and the last touch works harder when it closes the loop rather than asking again.
Five situations, five complete emails. Take the one that matches your deal, swap the details for yours, then send it. If the first email is the one you still haven't written, the cold email generator handles that job.
Open on something they said, instead of on your thanks. The detail you quote back proves a human sat on that call, and it's the one line a template can't fake.
Subject
The breakdown from our call
Hi Sarah,
Thanks for the time yesterday. You said the handoff between marketing and sales is where your deals go quiet, and I haven't stopped thinking about it since.
I pulled the one-page breakdown of how another team of four closed that gap. It's a five-minute read, and it names the two things they changed first.
Worth a 15-minute call next week to see if it maps to your setup?
Thanks!
Alex
Send within 24 to 48 hours
A demo always leaves one question half answered, usually the one asked in the final five minutes. Answer it in the follow-up, and you've handed the reader a reason to open the thread again.
Subject
The number I skipped
Hi Marc,
Thanks for walking through the product with me on Tuesday. You asked what happens when two reps work the same account, and I gave you half an answer.
Here's the other half: the account goes to whoever touched it last, and everyone else sees the history before they write. I recorded 90 seconds of it, in case that lands better than my description.
Should I send the clip over?
Best regards,
Alex
Send 1 to 2 days later
Resist the summary, because they've got the document already, and the only thing worth adding is what changed since you sent it.
Subject
One line on the proposal
Hi Julie,
You've had the proposal since Thursday, so I won't restate it.
One thing's worth knowing before you decide: the March onboarding slot is the last one we can staff before the quarter closes. If March matters, we should talk this week. If it doesn't, the pricing holds either way.
Do you want 10 minutes to walk through it?
Thanks,
Alex
Send 3 to 5 days later
Silence usually means your ask was too big, not that the reader hates you. Shrink the ask, then change the angle.
Subject
A different angle
Hi there,
My last email asked for a call. That was the wrong ask, and you were right to skip it.
So here's a smaller one. We published a teardown of how three teams your size cut their research time in half. No form, no call attached. If it's useful, use it.
Should I send it over?
Thanks,
Alex
Send 3 to 4 days after your first email
The breakup email works because it hands the decision back. It often pulls the reply that three nudges couldn't.
Subject
Closing your file
Hi Tom,
I've written three times about this, and you've had better things to do. That's a fair outcome, and I'd rather say so than keep landing in your inbox.
I'm closing the file today. What we discussed stays on the table, and you've got my address if the timing turns.
Should I park this until next quarter, or let it go for good?
Thanks,
Alex
Send 7 to 10 days after your last message
Politeness comes from what you ask for, not from the words you wrap around it. Keep it under 80 words, name the last touch in the first line, add one thing the reader didn't have before, and end with a single question. Then stop. A short email with one small ask reads as respect for the reader's time. A long one that opens with an apology, then closes with three options, reads as homework.
Three phrases to delete before you send:
Professional sounds like specific. Name the thing you're following up on, then say why now. Two phrases ruin that, and they're the two everybody reaches for.
Instead of "just circling back", write the reason you came back: "You mentioned the budget review closes Friday, so I'm sending the numbers before then." Instead of "checking in", ask the question you were about to bury at the bottom: "Is a January start still realistic?" Both versions run shorter, and neither one makes the reader guess what you want. If the reason you came back is the pitch itself, sharpen it first with the sales pitch generator.
Ask five people, and you'll get three answers. One camp splits it into 30 percent list quality, 30 percent message, 50 percent follow-up. Another reads it as 30 percent personalization, 30 percent value, 50 percent the ask. The versions argue about the two thirties, and they agree on the fifty.
So keep the fifty. Half of what a sequence returns comes from the messages after the first one, which is why so many sequences underperform: the sender spends a week on the opening email, then improvises everything after it. Write your follow-ups the same day you write the first email, or hand that job to something that writes them when the moment arrives.
The second email is the one nobody sends
Gojiberry tracks every prospect, spots the moment they show interest again, and drafts what comes next. Your team spends the day on live conversations, and nothing that's gone quiet gets forgotten.
Put follow-ups on autopilotThe generator handles the draft, and these four habits decide whether the draft earns a reply.
One more habit, further up the funnel: the opening line of a cold email deserves the same care as the follow-up, and the icebreaker generator writes that one.
A generator solves the blank page. It does nothing about the part that breaks in practice, which is remembering to send, for every prospect, on the day it matters. Three reps with 400 prospects a month can't hold that in their heads.
Gojiberry is an AI-powered multichannel prospecting platform. It tracks more than 30 buying-intent signals across socials and the web, surfaces the leads who are in-market right now, and triggers personalized outreach across channels. The follow-up goes out because the prospect did something, not because a reminder popped up.
Mindflow moved its outbound onto intent signals and lifted reply rates by 31 percent (read what they changed). Same team, same messages, and a different moment.
Yes. The tool on this page writes three follow-ups with no sign-up, no credit card, and no email address. We don't store what you type either. Gojiberry, the product behind the tool, has a free plan you can start in a couple of minutes.
Three to four after the first email, then the breakup. The first follow-up carries most of the lift, the second and third still pay for themselves, and a fifth mostly annoys people who weren't going to answer.
Count touches per deal rather than per week. A prospect who went quiet after a proposal needs a different rhythm from one who never replied at all.
Same thread for the first two follow-ups. The reader gets the history in one scroll, and your subject line doesn't have to sell the context again.
Start a fresh thread when the angle changes, or when a month has passed. A new subject line beats a chain that's carrying four "Re: Re:" prefixes.
It's the last message in a sequence, the one that closes the loop instead of asking again. You tell the prospect you're stopping, you leave the door open, and you ask one final question.
It works because it takes the pressure off. Plenty of replies arrive on the breakup, and some of them open with an apology.
Tuesday to Thursday, early morning in the reader's time zone, works as a default. Monday competes with the weekend backlog, and Friday afternoon competes with the exit.
The scenario beats the calendar though. A follow-up 24 hours after a Friday meeting lands better than the same email on the following Tuesday.
Yes, and treat the open as weak evidence rather than intent. Somebody may have cleaned an inbox on a phone, and open tracking hasn't been reliable since mail clients started pre-loading images.
A second visit to your pricing page is worth more than ten opens. That's the class of signal Gojiberry watches, and it's what tells you the deal woke up.
It can. Google asks bulk senders to keep spam complaints under 0.3 percent (Google sender guidelines), and nothing collects complaints faster than a fourth email that repeats the first three.
Volume isn't the problem on its own. Sending the same ask to people who never showed interest is the problem, and trimming the list fixes it faster than rewriting the copy.
Read them once, then change the specifics. The drafts carry placeholders for a reason, and a detail that doesn't match the deal costs you more than a blank page would.
Check the rules where your reader sits, too. In the United States, CAN-SPAM requires a working opt-out and gives you 10 business days to honor it (FTC compliance guide). In Europe, GDPR expects a legitimate interest you can defend.
A generator writes one email when you remember to ask for it. Gojiberry watches your market, decides who deserves a touch today, writes it around the signal that fired, and sends it across email and socials.
The flat team price matters at this size as well. A team of three pays for the account rather than three seats, and the invoice doesn't move when the fourth rep starts.
Never lose a warm lead to a missed follow-up
Gojiberry watches buyer behavior, writes the next touch, and reaches out at the right moment. Two social senders and email are included, and the price doesn't move when your fourth rep starts.
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